Category Archives Social Media

Higher Ways Publishing - Facebook Logo

According to Zephoria Digital Marketing, 1.09bn people log into Facebook every day. This makes it the perfect place to market your work, and ensure you reach a broad swathe of your target reader base. Higher Ways Publishing explains how to create an author page on Facebook. Basic setup To set up a Facebook author page you will need an email…

Social Media

Social media serves as a powerful marketing tool. However, you might want to take a targeted approach when utilising this marketing strategy for publishing purposes. Higher Ways Publishing explains how to select the appropriate social media platform to sell your books. Define your audience First, ask who is most likely to purchase your publications? There are two courses of action…

Close